Strategic Management: Concepts and Cases: Competitiveness and Globalization (14th edition)
Published by Cengage Learning in 2024 | Author(s) Michael A. Hitt, R. Duane Ireland, Robert E. Hoskisson & Jeffrey S. Harrison | 684 Pages
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Examine strategic management with the market-leading book that sets the standard as today's most intellectually rich, but practical analysis of strategic management. Written by award-winning instructors and prominent management scholars, Hitt/Ireland/Hoskisson/Harrison's STRATEGIC MANAGEMENT: COMPETITIVENESS AND GLOBALIZATION, 14E incorporates cutting-edge research and examples from more than 600 companies. This edition combines a classic industrial organization model with a resource-based view of the firm and a stakeholder perspective to demonstrate how businesses establish competitive advantages in the global market. You study how firms govern themselves, formulate and implement strategies that create value for stakeholders, use strategic alliances to enhance global competitiveness and meld strategic management and entrepreneurial behaviors for winning growth strategies.
Strategic Management: Concepts and Cases: Competitiveness and Globalization
Regular price
715.00؋
Sale price
715.00؋
Regular price
Unit price